Logos Help You Create Online Credibility and Trust!

5 seconds or less…that’s all the time your website has to make a positive impression on visitors!  In this series we are looking at ways to create instant online trust and credibility to encourage site visitors to stay longer.

Need a Graphic Artist? Look No Further than 99designs!

I often say “If a picture is worth a thousand words; then your online image is worth a million dollars!” A major component of that million dollar image is the graphic “look and feel” of your company image. 
But, as a small business owner where do you start

Build Instant Online Trust with Photos!

What’s a simple and easy way to build instant trust and credibility with your site visitors?  Photos of real people, real situations, real work!
One of my favorite sayings is “If a picture is worth a thousand words, then your web presence is worth a million dollars!” 

How to Choose Affiliate Products to Grow Your Business!

The first article in this series on Affiliate Marketing talked about the value of adding affiliate products to your marketing mix.  The natural next question is “Ok, what’s the next step?”

How to Build Credibility and Trust in an Online World!

As an Internet Marketing Strategist, I‘ve long been intrigued with how the live and in person experience of building credibility and trust translates to the “online” experience. 

Love is the Killer App: How to Win Business and Influence Friends

Love and Business in the same sentence?  “Love as a killer app” to improve relationships at work?  Come on we all know it’s a dog eat dog world out there!  You might end up as road kill if you use Love as a business building tool.

What’s the Million Dollar Internet Marketing Secret that’s Free?

That secret can be found in one word “keywords”!  It used to be that keywords were primarily associated with your webpage.  But all that has changed with the Web 2.0 world.
Today, the social world of web 2.0 has exploded

Social Media: It’s the Relationship Stupid!

I’m attending the Social Media Telesummit this week, hosted by Leesa Barnes.  She has put together a great line-up of first rate speakers, including Mari Smith, Scott Stratten, David Meerman Scott and the Blog Squad.  There has been a lot of robust conversation around the best way to use social media to grow your business.  The [...]

Barack Obama and Social Media

Without social media, Barack Obama would not be President!  In What can Small Business Owners Learn from Barack Obama’s Start-Up, we looked at the positive impact to Obama’s campaign when he identified a new underserved target market. 
Tapping into a new voter market was vital to the success of Obama’s campaign.  But without the use of [...]

Do You Make This Mistake with Social Media?

Have your heard enough?  It’s everywhere…the social media buzz.  The more you listen to friends, colleagues, speakers at seminars etc, you finally feel like you must dive into the world of social media.  It’s time to get some social media buzz