Ann Porter is a solopreneuer kitchen designer based in Naples, FL. The story of how she is using a content strategy to grow her business is featured in a terrific book, Get Content: Get Customers. Her web and blog site are a perfect example of how to easily and cost effectively transition a Web 1.0 [...]
The Click and Learn series reviews websites from the perspective of key Internet Marketing strategies. The “visual” components are examined versus the “under the cover” or more technical aspects. Topics for review include site purpose, content strategy, calls to action and use of Web 2.0 technology and tools.
We previously reviewed Oprah.com and today, we’re going [...]
The wide world of the web provides us with one of the most powerful and effective market research techniques ever know to mankind! It comes in the power of one word…click! At the end of your fingertip, you have the power that makes you Ruler of the Universe. And, we are going to use that [...]
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