Women business owners often find themselves juggling so many balls between family and business responsibilities, that it seems overwhelming, maybe even impossible to grow your business.  But sometimes all it takes is a word, Read the full story

List building, e-mail marketing, e-mail marketing campaigns and autoresponders are vital to your online marketing strategy.  E-mail marketing done well, helps you create ongoing relationships with your prospects and customers.  Autoresponders help you save time, money and keep in touch with your customers.  Both of these tools give you the one thing that small business owners never have enough of:  time!  By automating ongoing communication Read the full story

Ask 7 Search Engine Optimization (SEO) consultants “What’s the most important activity to increase your search rankings” and you will get 7 different answers.  SEO is part art, part science and constantly evolving…there is no cookie cutter approach.  Therein lies the frustration and hair pulling, especially if you don’t want to be the consultant…you just want good search results for your site! Read the full story

When it comes to PR and marketing, the Internet has leveled the playing field for all.  David Meerman Scott’s book, The New Rules of Marketing & PR, shatters the traditional myths around marketing and PR and introduces the powerful new rules brought to us by the Web.  Whether you are a solo entrepreneur, small Read the full story

During summer vacations, most kids think about going swimming, sleeping in late, staying up late, talking on the phone, hanging out with friends etc.  Not me…nope I dreamt about only one thing…reading.  Yep, when that last school bell sounded for the summer, all I could think about was daily trips to the library and how many books could I read that summer! 

In fact, I defined a great summer by the number of library checkout cards that I could fill up.  This was “back in the day” Read the full story