Ask 7 Search Engine Optimization (SEO) consultants “What’s the most important activity to increase your search rankings” and you will get 7 different answers.  SEO is part art, part science and constantly evolving…there is no cookie cutter approach.  Therein lies the frustration and hair pulling, especially if you don’t want to be the consultant…you just want good search results for your site! Read the full story

You’ve heard all the buzz about search engine optimization and the importance of search results.  You’re ready to take the plunge, improve you rankings, and have decided to hire a professional SEO company to “take you to the top”.

But hold on a second, before you jump too fast, make sure you know what to ask and look for in a reliable service provider.  The search business is akin to the “Wild West”, it’s a fast growing and rapidly changing field.  SEO consultants and companies crop up every day.  Make sure the one you throw your hat in the ring with is ethical, knowledgeable and has proven results. 

This is the first in a three part series on questions to ask your potential search engine marketing company.

Ask your self the first question…what do I know about SEO and what do I need to know to make a good decision? Read the full story